CKM White Papers

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Choosing the Best CRM for Your Organization
sponsored by Oracle Corporation
WHITE PAPER: Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves.
Posted: 26 Sep 2007 | Published: 01 Sep 2007

Oracle Corporation

The Data Governance Maturity Model
sponsored by DataFlux Corporation
WHITE PAPER: The success of a business is increasingly tied to the quality of their information. Through the Data Governance Maturity Model, organizations can identify precisely how they can create an environment that can deliver and sustain high-quality information.
Posted: 05 Jul 2007 | Published: 01 Jul 2007

DataFlux Corporation

Achieving Advantage with Operational Customer Data Integration and Management
sponsored by IBM Software Group
WHITE PAPER: This white paper provides details on why WebSphere Customer Center provides the strategic architecture that companies need to solve their enterprise customer management issues and realize the full benefit of their investments in CRM.
Posted: 16 Nov 2006 | Published: 01 Feb 2006

IBM Software Group

Driving Your Channel Business: Leverage Information Technology to Improve Partner Relationships and Boost Channel Performance
sponsored by SAP AG
WHITE PAPER: This white paper discusses key channel business trends, highlights the complexities and challenges of different channel models.
Posted: 17 Sep 2008 | Published: 17 Sep 2008

SAP AG

Multi-channel Retailing: The Route to Customer Focus - Putting the Customer First by Moving from Multiple Channels to Multi-channel Retailing
sponsored by IBM
WHITE PAPER: This document elaborates on how successful retailers are using multichannel retailing to make operating model change to put the customer at the heart of their organisations.
Posted: 14 May 2008 | Published: 01 Jan 2007

IBM

Let Customer Feedback Do the Driving
sponsored by SPSS Inc. Worldwide Headquarters
WHITE PAPER: As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
Posted: 07 May 2009 | Published: 31 May 2007

SPSS Inc. Worldwide Headquarters

Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM
WHITE PAPER: Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.
Posted: 14 May 2008 | Published: 01 Sep 2007

IBM

Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability
sponsored by SAP America, Inc.
WHITE PAPER: The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction.
Posted: 17 Sep 2008 | Published: 17 Sep 2008

SAP America, Inc.

Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM Line of Business
WHITE PAPER: This paper reveals key insights into what actually drives customer advocacy, as well as what grocers can do to improve the level of advocacy among their customer populations.
Posted: 12 Jun 2008 | Published: 01 Sep 2008

IBM Line of Business

Data Center Transformation
sponsored by Hewlett Packard Enterprise
WHITE PAPER: This paper looks at HP's approach to Data Center Transformation and how it can help enterprise data centers reduce costs, manage risks, and support business growth.
Posted: 14 Feb 2008 | Published: 01 Sep 2007

Hewlett Packard Enterprise