Sales Professionals White Papers

WHITE PAPER: Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.

Posted: 08 Feb 2021 | Published: 11 Apr 2019

WHITE PAPER: In today's demanding business environment you either lead or you fall behind. So what defines leadership in an environment where business models shift all the time and CEOs have 90 days to please shareholders or face their wrath?

Posted: 02 Mar 2007 | Published: 01 Feb 2007

WHITE PAPER: This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.

Posted: 19 Sep 2008 | Published: 19 Sep 2008

WHITE PAPER: Learn about a comprehensive technology for customers that want quick recovery and off-host backup support. Eliminate backup windows, reduce the performance load on application servers, and quickly bring applications back online after data c...

Posted: 19 Nov 2007 | Published: 01 Mar 2007

WHITE PAPER: Project managers, marketers, sales professionals, business leaders: Many of the people in these roles, across industries, are leveraging AI. How can they get the most of it while also protecting their data? Access tips in this 13-page guide, which explores popular AI prompts.

Posted: 29 Feb 2024 | Published: 29 Feb 2024

EGUIDE: New studies show that the abundance of sales tools that has negatively affected the output of sales departments. In this expert e-guide, learn why there can be too much of a good thing and why finding the right tool is just one part of making sure it fits with your sales strategy plan.

Posted: 08 Feb 2021 | Published: 30 May 2018

EGUIDE: This e-guide, written by Scott Robinson (Director of BI at Lucina Health), explains why sales teams can be resistant to analytics tools, and how they can enhance the results of sales reps and managers.

Posted: 08 Feb 2021 | Published: 30 May 2018

EGUIDE: Every digital tool deployed by TDCX is aimed at augmenting the performance and experience of its employees. In an interview with CW, Byron Fernandez, group CIO of TDCX, talks up the company's approach in ensuring its technology investments enhance employee experience, as well as the cyber security challenges in its human capital intensive business.

Posted: 06 Jul 2022 | Published: 06 Jul 2022

EGUIDE: he Computer Weekly 2016-2017 salary survey, which questioned 190 IT and business professionals in Benelux, found that, as expected, senior IT managers command the highest salaries, with an average annual income of €128,180.

Posted: 08 Feb 2021 | Published: 08 Jun 2017

EGUIDE: Over 700 UKI IT professionals reveal their salaries and career expectations for 2016/2017

Posted: 08 Feb 2021 | Published: 14 Sep 2016

INFOGRAPHIC: This infographic explores five reasons accounting professionals are rethinking their existing EPM strategy: support issues, complex data management, a shrinking user community, poor support experience, and high ownership costs. Discover how OneStream may reduce close process times and tackle these challenges. Read the infographic for more insights.

Posted: 27 Feb 2025 | Published: 28 Feb 2025

EGUIDE: In this e-guide we discuss why data integration and preparation are the unsung heroes of modern BI and advanced analytics. More so than ever, it would seem, due to the ever-increasing volume and variety of data.

Posted: 08 Feb 2021 | Published: 07 Aug 2018

WHITE PAPER: Dive into this TechTarget white paper to learn how you can accelerate your own journey with intent data – whatever stage you’re at.

Posted: 25 Mar 2023 | Published: 25 Mar 2023

WHITE PAPER: Digitalization and XR technologies, this white paper argues, can streamline manufacturing after-sales service, reducing machine downtime and travel costs. To learn more, and to review findings from ABI Research, keep reading.

Posted: 28 Aug 2024 | Published: 10 Sep 2024

BRIGHTTALK: In this eBook, explore the new B2B sales funnel and learn how you can build a content library to meet your buyer’s needs. Download now to learn more.

Posted: 11 Oct 2021 | Published: 11 Oct 2021

INFOGRAPHIC: In this infographic, we look at the ever-increasing buyers' need to find information without intrusive sales pitches and give you practical tips on how to shape your digital marketing strategy to address this change in how your buyers' are researching solutions.

Posted: 28 Oct 2022 | Published: 28 Oct 2022

TECHTARGET MEDIA: The wave of generative AI (GenAI) looks to offer incredible message creation efficiencies, but in doing so, it also stands to make it more difficult for any particular piece of content (or the sender) to stand out from the crowd. Access this e-book to gain more insight.

Posted: 02 Dec 2024 | Published: 19 Dec 2024

EZINE: In this week's Computer Weekly, the results of our annual salary survey show pay returning to pre-pandemic levels and work-life balance a growing consideration. As sustainability becomes a critical issue, we look at how datacentres can meet emissions targets. And we find out how IT leaders can help protect children online. Read the issue now.

Posted: 22 Apr 2022 | Published: 26 Apr 2022

WHITE PAPER: If you are an Original Equipment Manufacturer (OEM) with customers worldwide, it can be challenging to provide after-sales services in a timely manner. Learn how remote troubleshooting solutions can save time, cut costs, support sustainability goals and streamline customer service in this white paper.

Posted: 11 Jun 2024 | Published: 11 Jun 2024

BRIGHTTALK WEBINAR: Tune into this webinar to hear how top organizations have tapped into the power of webinars to create engagement with target accounts, drive better sales-ready conversations, and how they’re leveraging best practices for B2B webinar content creation.

Posted: 01 Nov 2023 | Published: 01 Nov 2023

EBOOK: 17% of sales development representatives (SDRs) have been achieving 90% or higher attainment, according to a TechTarget and Tenbound study. So, how can SDRs improve their outreach? Dig into this TechTarget e-book to discover why relevant personalization is the key.

Posted: 11 Aug 2023 | Published: 11 Aug 2023

EGUIDE: CRM has a long lineage in enterprise software, starting with salesforce automation in the 1990s, Siebel being a big player back in the mists of time. These days, engaging with customers through every conceivable channel, and doing so by way of the cloud are the novelties of CRM.

Posted: 08 Feb 2021 | Published: 21 Dec 2020

EZINE: In this month's CW EMEA, we look at how cyber attacks are taking a toll on security professionals, damaging their mental health and forcing some to quit. We also look at Finland's allure for tech entrepreneurs, how software is enabling a new business model for a Swedish car manufacturer, and the importance of backup testing. Read the issue now.

Posted: 12 Apr 2023 | Published: 13 Apr 2023

EZINE: An issue looking at the timing of the ideal sales pitch and just what's happening with IoT and the channel.

Posted: 08 Feb 2021 | Published: 26 Jan 2018

WHITE PAPER: This white paper explores AI's impact on customer engagement in marketing, sales, and service. It covers AI-driven personalization, data unification, and automation to improve customer experiences. Discover how Microsoft Dynamics 365 and Copilot features optimize processes. Read the white paper to learn about AI-infused customer engagement.

Posted: 06 Mar 2025 | Published: 06 Mar 2025

EZINE: In this week's Computer Weekly, the digital chief at Audi UK discusses how the car maker is tackling the slump in new car sales. One of the largest global malware botnets has been taken down, but how much of a blow will it be for cyber criminals? And we hear how one county council made huge savings on its SAP installation. Read the issue now.

Posted: 08 Feb 2021 | Published: 09 Feb 2021

EZINE: This quarter, we look at the impact of Nokia layoffs on Finland, and in particular the city of Espoo which is home to both Nokia and Microsoft's Finnish headquarters. We also look at how Denmark's Bang & Olufsen is taking control of sales data with cloud-based software.

Posted: 08 Feb 2021 | Published: 09 Nov 2016

EZINE: Navigating the challenges of retaining talent is an increasing concern for the channel, with many professionals set to change jobs – discover why this is and how big of a problem the industry faces. Also read about the increase in demand for anything as a service, and why exactly the channel keeps enduring through the years

Posted: 04 Nov 2021 | Published: 05 Nov 2021

EZINE: In this issue, we take a look at the struggles and triumphs faced by the channel this year so far. Also read up on possible solutions to the skills shortage, including the opening up of STEM to a more diverse range of students, and the necessity for improving skills on the job.

Posted: 31 Aug 2023 | Published: 01 Sep 2023