Advancing High Tech Inside Sales: Data-Driven Best Practices from ISR/BDR Leaders
sponsored by Informa TechTarget
WEBCAST:
The old days of "dialing for dollars" is gone. Today it takes more than a room full of ISRs calling down a contact list to win deals and set meetings. Find out how you can leverage new data sources and advanced sales technologies to increase pipeline and improve the frequency and quality of meetings set.
Posted: 24 May 2018 | Premiered: May 23, 2018
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7 Essential Metrics for Account-Based Marketing
sponsored by Informa TechTarget
WHITE PAPER:
Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.
Posted: 08 Feb 2021 | Published: 24 Oct 2019
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The Science of Cross-Sell and Upsell
sponsored by Informa TechTarget
RESEARCH CONTENT:
Download this research brief to explore a new 5-step approach for implementing a more structured and consistent approach to cross-selling and upselling.
Posted: 08 Feb 2021 | Published: 09 Jun 2020
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How ISRs Improved Sales Appointment Rates by 19X
sponsored by Informa TechTarget
WHITE PAPER:
Download this white paper to learn how ISRs can use purchase intent intelligence to improve appointment rates, and uncover a few critical ingredients for your organization to see similar results.
Posted: 08 Feb 2021 | Published: 11 Apr 2019
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What an Actual Marketing Transformation Really Looks Like
sponsored by Informa TechTarget
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
Posted: 08 Feb 2021 | Published: 17 Jun 2019
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Decoding ABM: Simple data-driven strategies for successful ABM
sponsored by Informa TechTarget
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
Posted: 08 Feb 2021 | Published: 09 May 2019
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Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by Informa TechTarget
RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 08 Feb 2021 | Published: 18 Apr 2019
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Computer Weekly – 6 February 2024: Generative AI – an early adopter's experience
sponsored by TechTarget ComputerWeekly.com
EZINE:
In this week's Computer Weekly, as IT leaders start to implement GenAI in their organisations, we look at the experiences of one early adopter. Our latest buyer's guide examines the key security trends for 2024. And Microsoft's head of identity talks about a future without passwords. Read the issue now.
Posted: 05 Feb 2024 | Published: 06 Feb 2024
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Why CRM? The Business Case for Customer Relationship Management
sponsored by Oracle Corporation
WHITE PAPER:
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
Posted: 02 Mar 2007 | Published: 01 Jul 2006
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Web 2.0 at Work: Departmental Use Cases
sponsored by Oracle Corporation
WHITE PAPER:
With the introduction of Web 2.0 technologies into your enterprise, you can greatly increase the value of your company's most important assets. Leading companies are harnessing Web 2.0 technologies and applying them to build their next-generation workplaces.
Posted: 03 Apr 2009 | Published: 01 Aug 2008
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